From skylines to timelines, Earth Hour shines a light on climate action

Following a landmark year for climate, WWF’s Earth Hour is calling on people around the world to continue the charge and be a part of the global momentum to help change climate change. Earth Hour 2016 will be celebrated on Saturday, March 19 between 8.30 and 9.30 pm.

Last year was the hottest year on record. It was also the year countries came together to work against climate change at the historic summit in Paris. With the world at a climate crossroads, Earth Hour 2016 is our time to shine a light on climate action and build the foundation for a better future for our planet and future generations.

“Climate action today will decide what tomorrow looks like for years to come. Earth Hour empowers each individual to be a part of making climate change history, be it through a social event, interactive campaigns and even social networks,” said Earth Hour Global executive director Siddarth Das.

2016 marks the eighth lights out event since Earth Hour’s debut in Malaysia in 2009. In the past seven years, WWF-Malaysia and Earth Hour teams around the world have harnessed the power of the movement to raise support and funds for access to renewable energy, protection of wildlife and their habitats, promotion of ecosystems based approach towards climate resilience, building sustainable livelihoods and driving climate-friendly legislation and policy.

In 2016, Earth Hour will continue to power grassroots efforts to combat climate change including driving a petition for 100 per cent renewable energy in Spain, protecting forests and biodiversity in Africa and helping devise a comprehensive solution to Southeast Asia’s persistent haze crisis by working with governments, businesses and civil society simultaneously on peat land protection and standard improvement and increase the third-party certification uptake through sustainable palm oil and forest management.

WWF-Malaysia and its partners will be holding the Earth Hour 2016 Night Walk starting from Lebuh Lintang in Penang and at Padang Timur, Petaling Jaya on 19 March 2016 from 8.30 pm to 9.30 pm. All proceeds will be directed to WWF-Malaysia’s conservation efforts. For registration and further details, please visit wwf.org.my.

“With the increasing climate threats, all parties need to work together to make the world a better place for generations to come. WWF-Malaysia undertakes biodiversity conservation projects to build resilience of biodiversity and ecosystems. This will enable us to continue to enjoy the multitude of services they provide like climate regulation, clean water, and pollination amongst many others. WWF-Malaysia is happy to see municipal councils develop and implement sustainable cities’ policies and measures. All these initiatives are also very much in line with the Sustainable Development Goals (SDGs) that were announced last year which are to be achieved by 2030 by all nations to ensure a more just and equitable use of our planet’s bountiful, but nevertheless limited resources.

These 17 goals to transform our world include climate action, life below water, life on land, responsible consumption and production, sustainable cities and communities. We are proud to see Petaling Jaya crowned as Malaysia’s National Earth Hour Capital in the Earth Hour City Challenge (EHCC) and Shah Alam as Malaysia’s Most Lovable City last year. These recognitions have inspired other cities like Penang, Melaka and Kuching Utara to participate in EHCC 2015-16 and improve their cities’ green initiatives,” said Datuk Dr Dionysius Sharma, WWF-Malaysia executive director and CEO .

“We are also working with businesses to move towards more sustainable business practices on carbon emissions disclosure in their sustainability reporting especially among the listed companies. We strongly urge members of the public to be a part of this effort by adopting less carbon intensive lifestyles and embrace the event beyond the hour,” he added.

In addition, as Malaysia’s most iconic landmarks prepare to switch off their lights for Earth Hour, supporters are also invited to take a stand for climate action on their own personal landmarks – their social media accounts. From donating their Facebook feeds to spread climate awareness and action on earthhour.org/climateaction to adding a custom-made Earth Hour filter to Facebook and Twitter profile pictures, users can show their friends and followers they care about the planet in a few simple clicks.

“Social media knows no physical boundaries and neither does climate change,” added Das. “A simple action on social media is the kind of powerful statement that can excite friends and communities to be a part of the climate action we need to take on this global challenge.”

Since 2007, Earth Hour has mobilized businesses, organizations, governments and hundreds of millions of individuals in over 7,000 cities and more than 170 countries and territories to act for a sustainable future.

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