Clap your way to first prize with Antabax CLAP competition
By Jude Toyat
Out of 13,497 cases of Hand, Foot and Mouth Disease (HFMD) reported in Malaysia this year, Sarawak recorded the highest number with 6,333, followed by Selangor (2,727), Johor (919), Kuala Lumpur (661), Perak (642) and Sabah (593).
“Due to the immediate need for preventive measures against HFMD in the state, the national hygiene campaign kicked off here today,” said Angeline Sim during the launch of the National Hygiene Campaign held at Sekolah Kebangsaan Semerah Padi yesterday. Sim is the group product manager for Lam Soon Edible Oils Sdn Bhd household and personal care marketing division.
The campaign was organised by Antabax in collaboration with the Ministry of Education and the Ministry of Health to create awareness of infectious diseases such as HFMD and how to reduce the spread through interactive educational and awareness activities across the nation.
“Schools are the source of knowledge and skills, but unfortunately they are also the place where kids are exposed to communicable diseases such as HFMD. The simple act of washing hands with soap and water can reduce the spread of these communicable diseases,” Sim added.
A total of 600 students from Sekolah Kebangsaan Semerah Padi participated in the campaign held at the school on May 7 which saw a special appearance by cuddly Antabax mascot, Germbuster, and enthusiastic students taking a mass pledge to keep clean and practice good personal hygiene.
The fun-filled Sarawak launch of the campaign carried the healthcare message with a specially-choreographed percussion routine set to a catchy a capella version of the Antabax Gosok-Gosok tune to reinforce the practice of cleanliness.
“The practice of washing hands after using the toilet; washing hands with antibacterial soap and water; washing hands before and after eating or drinking; being cautious on possible infected areas either by refraining from touching them or cleaning them with hand-sanitising spray, are among the practices that we have taught over the years.”
Since their first CSR initiative in 2009, Antabax has run annual public education and awareness programmes on hygiene. To date, they have reached approximately 10 million Malaysians throughout their education programmes.
“Our target is to reach all Malaysians through innovative, memorable programmes that are relevant and educational so good health and hygiene becomes a habit across the nation,” Sim said.
The National Hygiene Campaign will run nationwide throughout the months of May, June and July 2015 and will involve 30 primary schools across Malaysia.
CLAP your way to personal hygiene
Antabax is also holding its first national CLAP competition. CLAP is the acronym for ‘Clean’ your hands, ‘Learn’ correct hand hygiene, ‘Apply’ the correct hand-washing steps and ‘Practice’ makes perfect.
The competition focuses on percussive rhythms, and a capella singing to reinforce good personal hygiene, as well as the importance of hands in our daily lives including as musical instruments.
“Contestants are required to record a video of their creative clapping and a 30-second a cappella rendition of the Antabax theme song and of another song of their choice for another 30 seconds,” Sim added.
The CLAP campaign uses percussive rhythm and voice, unaccompanied by musical instruments as a creative way to reinforce good personal hygiene as it employs auditory-musical, linguistic, kinesthetics and interpersonal learning styles.
For primary and secondary schools, the prize money will be awarded to the schools for their use. For the tertiary and open category the prize money will be awarded to the individual or team. First prize for each category is RM5, 000, second prize is RM3, 000 and the third prize is RM1, 000.
The Antabax National CLAP Competition is open to all Malaysians through the primary, secondary, tertiary and open categories (those who are not students or wish to join with their family or friends).
For more information on the National Hygiene Campaign and Antabax National CLAP competition, log on to www.facebook.com/NewAntabax.